Three big trends are poised to transform enterprises and the way they do business.
Our heads are “in the clouds”
Cloud technology offers an “on-demand” platform for businesses to quickly deploy applications on virtual infrastructure outside the businesses firewall “in the cloud.” But cloud comes in different flavors and with its own set of challenges which is why businesses hesitate to move fast.
With public cloud computing resources can be provisioned to support the business. Just as quickly, idle resources can be dynamically allocated to another company for their computing requirements. However, many companies are nervous about putting their data in a public cloud.
For a company that does not want to migrate its data with other users in a public cloud, they can utilize a “private cloud” that is isolated from other organizations — all the while, maintaining the benefits of a scalable cloud platform that services many users at a time. With both public and private clouds, the company still has to deploy an application and is responsible for the maintenance of the application.
While there is flexibility in cloud computing, there also lies complexity with so many options.
Going mobile is not about walking and talking
Mobility is probably the biggest game changes for enterprises, both in how they can conduct business and how their employees can perform it. Mobile technology allows workers to work anywhere and anytime. Most employees wish to go well beyond conversations with their mobile devices and access critical business apps such as sales applications, support applications and IT applications. The challenges of moving these applications that were not designed for mobile are many and they involve UI, content, workflow etc.
Social is more than fun and games
For many, social applications mean Facebook with friends or tweeting but not in a business context. It is myopic to not see social technology working across business functions and processes including decision-making, business and operational processes, product development and customer service.
Social technology can increase the pace and productivity of business only if enterprise managers understand and embrace it for their respective businesses.
Individually, each one of these technologies is a serious game changer. But it is in combination that cloud, mobile and social can be fundamentally transformational for businesses moving it to a more sense and respond model. MoNimbus™ is a platform for transforming enterprise applications to a next generation experience embracing mobile, social and cloud. mCRM from MoNimbus is a cloud based mobile sales application that is mobile enabled and social media integrated for an intelligent and optimized sales experience. Down load it now.